The Importance of Art in Design

Home / Famous Art Pieces / The Importance of Art in Design

The Importance of Art in Design

Art is widely thought of as paintings, sculptures, and architecture, but its definition also encompasses the performing arts. These range from poetry, literature, films, and books to performing arts such as plays and music. The broader view of art involves activities such as creativity and interpretation, which can be referred to as aesthetic art. This involves skilled people such as woodcarvers, stonemasons, and tattooists but can also include the work of designers whose creations often provide a unique form and representation of art in the aesthetic form. For example, there are clothing designers who strive to come up with stylish and practical products. One of these companies is aim’n who design their own specific range of sportswear for mainly women.

What is Aim’n?

Aim’n is an online retailer of designer activewear that caters almost exclusively to the women’s sports clothing market. Their philosophy is that their clothing range can inspire all females to achieve their full potential and reach for the stars. Aim’n is short for aiming, and their motto is to create sports clothing and accessories for women that are designed and developed by female stylists. Many of their designs feature unique environmental images and motifs, which can be seen as a form of art in their own right. Their activewear has happy colors and up-to-date designs perfect for sporty women whether they like to work out, practice yoga, swim, ride bikes, or just go for a daily jog around the block.

What Does Aim’n Offer?

This company supplies its own unique brand of artistically-styled sportswear. They have a vast range of products such as:

  • Hoodies
  • Tights
  • Tops
  • Leggings
  • Jackets
  • Swimwear
  • Shorts, to name a few

All goods are available in a wide choice of sizes and colors that are enough to satisfy even the most discerning customer. Many of their fashion items feature the logo “aim higher,” which is in itself a unique piece of art. You can choose plain vibrant colors, self-designed floral patterns, or mix and match colors to suit your individual style. These products are guaranteed to add style and elegance to your appearance, yet they will stand up well to the most rigorous workouts or sports activities.


Art is all things to all people. While most people associate it with visual objects such as paintings like Vincent Van Gogh etc., there are many talented designers out there creating all manner of stylish artistic items from designer jewelry to top-of-the-range cars. Although artists’ work has been disrupted by the pandemic, Aim’n is making its own contribution to the world of art by creating its own self designed range of activewear.


All fields are mandatory.